Photo → Commercial + Brand Photography

Commercial + Brand Photography in Puerto Rico That Actually Works.

Most brands in Puerto Rico are sitting on dead content — generic posts, recycled photos, no strategy behind any of it. We build content that’s rooted in the island, searchable on Google, and built to move product.

Fitness brand campaign photography shot on location in Puerto Rico by Ghost Edits

The problem

Struggling to create content that does anything?

You’re not alone. Most brands in and out of Puerto Rico have the same issue — great products, invisible online presence.

01

It looks like everyone else

Stock images, templated graphics, posts that could belong to any brand in any market.

02

Google can’t find you

Posting consistently is not the same as being searchable. Without content built around how your customers actually search, you’re invisible when it matters most — the moment they’re ready to buy.

03

No time, no bandwidth

You’re running a business, not a content studio. The days you spend filming, editing, and trying to write captions are days you’re not doing what you do best. That’s a real cost.

Our core belief

City sharp. Island rooted.

01

Specificity beats volume

One piece of content built around how your customer searches — “luxury villa rentals Rincón PR” — will outperform fifty generic posts every single time.

02

The island is the advantage

We live here. We know the light at golden hour in Rincón, the vibe that is embedded into each town, and where to find the most unique places to shoot.

03

Strategy first, content second

We don’t just show up and shoot. We research what people are searching, what’s ranking, and what your competitors aren’t doing — then we build content that fills those gaps.

04

Content should pull its weight

Every photo, every post, is designed to do a job — build trust, rank on Google, or convert a viewer into a customer. If it can’t do any of those, we cut it.

Now booking

Brand Photo Days in Puerto Rico

Single-day shoots for brands, restaurants, tourism operators, and hospitality clients. Walk away with a full month of content.

Rincón, PR · Available island-wide

Cocktail photographed at Pa'l Monte for a Puerto Rican restaurant

What we build

Six things we do really well.

Each service can be scoped as a one-off project or built into a monthly content retainer.

Candid portrait of a woman at the Rise Gatherings Weekend Getaway, enjoying an outdoor retreat gathering in warm golden-hour light.
01 — Social

Organic Social Creative

Carousels and static content built for Instagram and Facebook.

Villa de Zecheo luxury villa in Puerto Rico, featuring Mediterranean-style architecture, tropical landscaping, and a black Audi SUV beneath a large shade tree.
02 — Paid

Paid Social Creative

Ads built to stop the scroll and move people toward a decision. We’ve seen what works across hospitality, tourism, food, and apparel here in PR.

  • Meta ad creatives (photo + video)
  • Multiple cut-downs for A/B testing
  • On-brand hooks and CTAs
  • Tourism Board compliance-ready
WEPA Puerto Rico coffee bag photographed on a rocky Caribbean coastline as waves crash behind it, showcasing local Puerto Rican coffee through creative brand and product photography.
03 — Campaigns

Social-First Brand Campaigns

Bigger-picture creative around a moment — a launch, a season, a product drop. Strategy, shoot, edit, and delivery in one project.

  • Campaign concepting and direction
  • Full production day(s)
  • Multi-format asset delivery
  • Campaign recap for reporting
Flyer for Primer Junte Comunitario, a Puerto Rico community organizing event, featuring tropical coastal and mountain imagery with the message “Uniendo la costa con la montaña.”
04 — Design

Brand Content Design

Branded graphics, story templates, digital menus, and visual assets that make your brand look like it means business.

  • Social media templates
  • Branded graphic overlays
  • Event and promo materials
  • Presentation decks
WITS conference attendees networking at the Ann Arbor tourism booth, highlighting destination marketing, travel creators, and tourism industry connections.
05 — Events

Event Photography

Your summit or conference is months of work compressed into a few days. We capture the energy in the room and the details that prove it happened — the keynote, the crowd, the booth, the moment two people finally meet in person.

  • Conference and summit coverage
  • Speaker, panel, and session photography
  • Sponsor, booth, and activation deliverables
  • Selects turned around for same-week social
Aquatic conservation researchers conducting fieldwork with a seine net in a river, supporting freshwater wildlife research and conservation efforts.
06 — Strategy

SEO Content Strategy

We research what your customers are actually searching in Puerto Rico, then build a content calendar and blog posts that rank. No guessing.

  • Keyword research (PR-specific)
  • SEO blog content in EN + ES
  • Meta descriptions and schema
  • Monthly content calendar

How it works

We handle the whole thing.

You’ve got a business to run. Here’s how we take content off your plate without you having to micromanage any of it.

  1. Step 01

    Strategy call — we listen first

    We get into your brand: who you’re talking to, what you’re actually trying to sell, and what’s worked or flopped before.

  2. Step 02

    Research — what your market is searching

    We pull keyword data for your market, look at what your competitors rank for and don’t, and build a content map that targets gaps.

  3. Step 03

    Production — we show up and shoot

    Content days, location shoots, studio setups across the island. We bring the gear and the direction.

  4. Step 04

    Edit and delivery — fast turnaround

    Edited assets, formatted for every platform, delivered in a shareable presentation site. Review, revise, done — content that’s actually ready to use.

  5. Step 05

    Ongoing — content that grows with you

    Monthly retainers for brands that need consistent output. We track what’s working, refresh what isn’t, and keep your content calendar full.

What you get when you work with us

  • A team that lives in Puerto Rico and understands this market
  • Content in English and Spanish — native quality in both
  • Photo and video handled by the same team, same shoot day
  • SEO research built into every content deliverable
  • Clean, organized file delivery
  • Bilingual captions, hashtag sets, and post copy can be included in each package
  • No mainland agency markups — you’re hiring the people holding the camera
  • Honest communication. If something won’t work, we’ll tell you.

Who we work with

If you’re selling something in Puerto Rico and beyond, we can help.

Hospitality & Hotels

Property walkthroughs, guest experience content, and social campaigns that sell the stay.

Tourism & Experiences

Surf camps, tour operators, eco-tourism, adventure brands. We’ve been covering the west coast for years.

Events & Conferences

Conference coverage, recap reels, speaker highlights, and sponsor deliverables. We capture the energy and the crowd.

Restaurants & Food

Menu photography, kitchen reels, and social content built for the appetite-driven, scroll-heavy world of food.

B2B & Professional Services

Corporate headshots, company culture content, and brand videos that build trust before a meeting happens.

Real Estate & Villas

Property photography, drone footage, and listing videos that move buyers from scroll to showing.

Wellness & Health

Yoga studios, spas, wellness retreats. We understand the mood and the audience — no stock vibes allowed.

FAQ

Real questions.

Stuff people actually ask us before we start working together.

Do you work with brands outside of Rincón?

Yes. We work across Puerto Rico — San Juan, Aguadilla, Ponce, Isabela, Dorado, and anywhere a project takes us. Rincón is home base, but the whole island is our market. We’ve also gone on location outside of Puerto Rico as needed.

What’s the difference between a one-off project and a retainer?

A one-off is great for a launch, a single campaign, or when you need a specific deliverable. A retainer is for brands that need consistent content month-over-month — we handle the planning, the shoots, the editing, and delivery on a repeating schedule. Retainers also get priority scheduling and a better effective rate per asset.

How long does a project take from start to finish?

It depends on scope. A single content day with edit and delivery typically runs two to three weeks from strategy call to final files. Larger campaigns or SEO content packages run four to six weeks.

Do you deliver content in Spanish?

Yes, and it’s Puerto Rican Spanish — not Google Translated. We’re based in Puerto Rico, bilingual, and we understand the vernacular. Captions, blog posts, and ad copy are available in both languages.

What’s involved in the SEO content work?

We start with keyword research specific to your market in Puerto Rico — what people are searching, how competitive those terms are, and where you have the best shot at ranking. Then we build a content calendar and write long-form blog posts (1,200–1,800 words) targeting those keywords, complete with title tags, meta descriptions, URL slugs, and FAQ schema markup.

We already have some photos and videos — can you work with those?

Sometimes. If your existing assets are strong, we can absolutely build content around them — editing, repurposing, adding motion graphics, writing copy. But if the existing content isn’t at the level you need, we’ll tell you rather than trying to polish something that won’t perform.

How much does it cost?

Every project is scoped individually because the variables are real — location, duration, deliverable count, edit complexity, and whether we’re including strategy and writing. Send us a message with what you’re trying to accomplish and we’ll give you a real number, not a range that could mean anything.

We’re a tourism board / conference / government entity. Do you have experience with that?

Yes. We understand the compliance requirements, approval processes, and deliverable formats those clients need. We’ve covered conferences, summits, and institutional events — recap videos, speaker content, sponsor deliverables, the full package. Reach out and we’ll walk you through how a project like that looks with us.

Ready to build content that actually moves people?

Tell us what you’re working on — a brand, a product, an event, or just the feeling that you should be showing up better online. We’ll take it from there.

Based in Rincón, Puerto Rico · Shooting across the island · Bilingual (EN + ES)

Ghost Edits — City Sharp. Island Rooted.